THE INTERNATIONAL ENTREPRENEUR CONFERENCE AND WORKSHOPS.
NOVEMBER 23RD AND 24TH 2009
Design conference forges entrepreneurial links between UK and SA students and specialists within the creative industries
Six British design and creative experts took part in a two day design conference - in partnership with three South
African design/art institutions - to train and develop students in the creative and practical skills of fashion, graphic design
and illustration, jewellery and industrial design.
The two-day event, called The International Entrepreneur
– Design for Africa Project, took place at the Cape Peninsula University of Technology
(CPUT), in Cape Town.
The International Entrepreneur – Design for Africa Project, partly
funded by the British Council, is a partnership between the School for the Creative Arts at the University of Hertfordshire
in the United Kingdom, CPUT, the Ruth Prowse School of Art and the BHC School of Design, all from South Africa, with support
from the Department of Trade and Industry and the Cape Town Fashion Council.
Shaun Borstrock, a former South African
now with the University of Hertfordshire who is responsible for conceptualizing the project, says; “As South Africa
is rapidly developing its reputation as a creative centre for fashion and design, it is essential that we engage with international
“The International Entrepreneur – Design for Africa Project focuses on enterprise
and entrepreneurship within the creative industries. The launch of the project is a conference where guest speakers from leading
design companies talk about the notion of entrepreneurship and enterprise within a global context and then hold workshops
where the sessions will be more intimate and people can engage more closely.”
Vice Chairman of the Cape Town
Fashion Council and lecturer in fashion at CPUT, Bryan Ramkilawan, who manages the project in Cape Town says;
are extremely happy to have a conference of this kind on our shores. We are hoping that it will equip our students and graduates
with the enough information so they can make informed decisions about their careers. We would like to see them become entrepreneurs
and running their own businesses with as much flair as they do with their designs. The conference’s line up includes
an exciting and very well placed group of speakers who will be on hand to give tips and advise to the students,”
Greg Burne and Martin Schooley, from the Big Active Design Agency and University of Hertfordshire, respectively,
will chair a workshop called Portfolio Masterclass. Mark Bloomfield, who is the creative director at Simon Harrison Ltd.,
shares his expertise in creative direction at a workshop called, ‘A Day to Design…A Fashion Jewellery Collection’,
and Richard Adams, who is the Course Director of Product & Industrial Design at the University of Hertfordshire shares
his knowledge on Lifestyle and Character Profiling.